Photo: Félix Longpré
WHAT IS LCL?
London Cycle Link 🚲🧡🔗 is a member-supported organization dedicated to helping Londoners ride more. We were established in 2013, opened Squeaky Wheel Bike Co-op (our community bike repair shop) in 2017, and launched Ride to Thrive (our cycling education program) in 2021. As of March 2025, we were granted charitable status by the Canada Revenue Agency. We work to:
- build confidence (to fix and maintain bikes, and to ride safely)
- advocate for safe streets (at all levels of government)
- nurture a thriving cycling culture (through community events and partnerships)
WHAT IS FCCC AND WHAT'S THE CONNECTION?
The Forest City Cycling Challenge is our Partner Event, occurring the day after the Forest City Slow Roll on Sunday, June 1st. Starting and ending at Boler Mountain, it offers a 10-km mountain bike loop and four longer road distances through London and Middlesex County. Proceeds from FCCC benefit St. Joseph's Health Care London. FCCC organizers were involved in the creation of the Forest City Slow Roll, and sponsor us through in-kind donations. Visit their 2025 event page.
WHAT IS THE BIKING LAWYER?
The Biking Lawyer LPP is a law firm dedicated to helping cyclists injured by motorists and advocating for safe streets across Ontario. From London to Ottawa, TBL helps cyclists in need with their specialized cycling law expertise. TBL also supports the cycling community through workshops, safety gear, and hands-on collaboration. It is the 2025 FCSR Golden Sponsor, thanks to whom the venue rental and all print and digital promotional costs are covered. Be sure to visit the website for resources and chat with founder Dave Shellnutt onsite or during the ride on May 31.
WHAT IS THE MISSION OR MESSAGE?
The Forest City Slow Roll celebrates the bicycle and encourages active transportation in the city of London, Ontario, connecting people of all ages and abilities for an afternoon of fun cycling through at least 4 historic neighbourhoods (Downtown, Old East Village, Woodfield and Blackfriars).
By using the Dundas Place flex-street as our downtown venue (seconds away from the Thames Valley Parkway) and showcasing major bike lane projects during our 9-km route, we are reminded that well-designed public spaces and safe infrastructure improve the quality of life of all residents.
Streets are meant for people—pedestrians, cyclists, motorists; folks of all abilities; young and old. We can and must continue to find ways, just and fair, to share them.
Text: LGD, MM and HT